Users will soon have a fresh option that enables them to lessen the amount of AI-made media appearing in their timelines. This initiative comes as the platform revealed that it currently hosts over 1 thousand million AI videos.
Pilot Phase and Launch
The update is being tested over the next few weeks before a global release. This shift coincides with a surge in AI content, driven by emerging video-generation tools.
The Broader AI Trend
Studies have shown that nearly a tenth of the fastest-growing channels on another major platform exclusively feature AI-generated videos. A large amount of this output is classified as low-quality AI content, a term for substandard, mass-produced content that is typically illogical or dreamlike.
Our research shows that numerous viewers like content created using AI tools, including digital art to science explainers, and we intend to offer the community the option to adjust the amount of that, depending on their own likes,” commented a spokesperson.
Scale of AI Content
The platform announced that there are currently 1.3 billion videos on its network labeled as AI-generated. Collectively, over 100 million pieces of content are added to the app every day, making AI content a relatively small percentage of its complete catalog.
Customizing Your Feed
Viewers will be able to decrease or raise the volume of artificial media they see by accessing the content preference option in the app and picking “AI-generated content”. Additional categories that are already be modified under the tool encompass politics, style, beauty, and dance.
Content Labeling and Policies
Its policies oblige content makers to identify convincing AI-made content, and it forbids harmful deepfakes of well-known individuals or critical incidents. Any authentic-looking AI video that is without a tag can be taken down under its community policies.
In addition, the app will from now on attach an artificially created watermark to content made using its proprietary AI systems, or identified by an industry-wide initiative for spotting AI-generated material. This measure is designed to help prevent users from attempting to bypass the labeling process.
Responsible AI Funding
The company is additionally launching a $2m AI literacy fund for experts and organizations to produce learning resources about ethical AI use. This program will benefit charitable organizations specializing in educating computer science.
Platform Protection
The platform has justified its content review process, amid debate over intentions to cut jobs for hundreds of content moderators in the United Kingdom. TikTok is set to eliminate 439 jobs in its trust and safety department in London, with labor groups and internet security professionals raising concerns that humans are being replaced by AI moderation.
A senior executive stated that staff-based oversight would remain essential, but AI can safeguard staff by eliminating the most graphic content before it has to be seen by humans. The company announced a notable drop in explicit and harmful content seen by content reviewers over the last 12 months due to intervention by its AI tools.
We believe it is crucial to combine people and machines to ensure user safety,” the official commented. “We’ll have humans as part of that process, but we also think it’s highly necessary to minimize viewing of dangerous material as quickly as possible, which is where a extensive automated help is proving valuable operate efficiently.”
